Bike Love

John Boyer has always loved the “natural world,” but felt like he wasn’t doing enough to help the Earth. So, Boyer founded Edible Pedal, a bike shop and delivery service, to assist ethical farmers get produce to Sacramento, Calif., restaurants that serve the growers’ greens. “I left the restaurant industry to do this,” Boyer says. “I just started partnering with local restaurants and gathering bikes that could haul food safely and quickly.”

Before founding Edible Pedal, Boyer worked at a fine dining French restaurant. He started to commute to and from work via bicycle, and something clicked. “My kids were in college, so I decided to go my own way. I’ve used the bicycle to change my environment so many times before, so why not do it again in the autumn of my life?”

He started off small and got a job at a local bike shop. “I bought my first cargo bike, a Dutch model, and would leave it in a downtown cafe and deliver lunch to board meetings and such, and then it just grew. I decided shortly after to add restaurants and another bike. I was still waiting tables at night.”

When Boyer began adding additional local restaurants to his client-base, he decided to open a brick-and-mortar location. He wanted to be able to easily service and store his bikes at a location that was less than five minutes from the majority of the company’s restaurant clients. “I’ve always loved biking and the idea {that bikes) can save the world.”

Boyer didn’t start the company to make a lot of cash – he wanted to better the city. He knew that Sacramento would benefit from healthy food and less traffic congestion – he wanted to influence more people to commute by bicycle. “More cyclists on the streets calms the environment,” he says.

Because the company also has a bike shop, Boyer and his team are able to repair older steel bikes. “We think both the bike and delivery fit together as they both reach for a sustainable world by replacing car trips with bike trips, and fast food with slow food.”

Currently, the business has two bike shops on each side of the Sacramento River. The company works with 10 restaurants, two farms, and other local organizations. The company also has a drop off point for two local CSAs: Good Humus and Say Hay Farms. “The two businesses do collide in the fight for time,” Boyer says. “We get quite busy at times and now and again I have to hang a sign stating ‘on deliveries.’”

Boyer’s bike shop has become a hub and has created a safer space for the neighborhood, too. “Bike enthusiasts come and go until 8 p.m., 9 p.m. on Friday and Saturday.”

To find out more about Edible Pedal, visit ediblepedal.com.